10 Tools That Will Get You More Backlinks

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Written by Neil Patel on June 21, 2016

grow rankings
grow rankings

Do you have an SEO strategy for pushing your website to the top of the search engines?
Do you have an SEO strategy for pushing your website to the top of the search engines?


In addition to creating high quality content, it’s imperative to focus some time and energy on link building.
In addition to creating high-quality content, it’s imperative to focus some time and energy on a savvy link building strategy.


On the plus side, the more content that you create, the greater chance there is that you will naturally receive backlinks. Conversely, there is no guarantee that this will generate the results that you are chasing.
Whether you’re guest posting on other websites or stealing your competitors’ backlinks, you need a game plan.


Gone are the days when you could build low-quality backlinks to your website as a means of boosting your website’s rankings. Do this today and you’ll end up causing more harm than good.
On the plus side, the more content that you create, the greater chance there is that you will naturally receive incoming links. Conversely, there is no guarantee that this will generate the results that you are chasing.


Since backlinks remain a top search engine ranking factor, now’s the time to implement a strategy that you can trust.
Gone are the days when you could build low-quality backlinks to your website as a means of boosting your website rankings. Do this today and you’ll end up causing more harm than good to your SEO strategy


What’s the best approach for doing so? This depends on the type of website you have, the strategy that you are using and your overall view on SEO.
Since incoming links remain a top search engine ranking factor, now’s the time to implement a building strategy that you can trust.


Regardless of where you stand, it’s important to spend time learning more about the many link building tools that are helping other marketing professionals generate positive results.
What’s the best approach for this link building strategy? This depends on the type of website you have, the strategy that you are using and your overall view on SEO.


Download this checklist of 10 tools that will get you more backlinks.
Regardless of where you stand, it’s important to spend time learning more about the many backlink tools that are helping other marketing professionals generate positive results for their search engine rankings.


Below, you’ll find a list of 10 tools that can help you get more backlinks. When used the right way, one or more of these could have a big impact on your website’s rankings.
Download this checklist of 10 tools that will get you more incoming links and better link popularity.

Below, you’ll find a list of 10 tools that can help your building strategy. When used the right way, one or more of these could have a big impact on your web site’s rankings.


1. Check My Links
1. Check My Links


As a Google Chrome extension, this is one of the easiest to use tools for building backlinks.
As a Google Chrome extension, this is one of the easiest to use backlink tools for SEO strategy.


One of the best ways to generate high quality inbound links is to pinpoint broken links on other websites, reach out to the appropriate party and suggest that it be replaced with one to your site.
One of the best ways to generate high quality incoming links is to pinpoint broken links on other web sites, reach out to the appropriate party and suggest that it be replaced with one to your site.


Check My Links allows you to speed up this process. With the extension enabled, you can quickly check the status of each link on a webpage. While most will show up as green, or active, some will be displayed red. These are the ones that are broken. These are the ones that provide you with a backlink opportunity.
Check My Links allows you to speed up the process by working as a backlink checker. With the extension enabled, you can quickly so a backlink check on a webpage. While most will show up as green, or active, some will be displayed red. These are the broken external links. These are the ones that provide you with an opportunity to improve your own link popularity.


Broken link building may not be a strategy you have used in the past, but, with this tool, you can easily implement it in the future.
Broken link building may not be a strategy you have used in the past, but, with this simple backlink tool, you can easily implement it in the future.


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2. Broken Link Builder
2. Broken Link Builder


If you don’t want to use the Check My Links Google Chrome extension, you have another option: Broken Link Builder.
If you don’t want to use backlink tools like the Check My Links Google Chrome extension, you have another option: Broken Link Builder.


With this tool, you aren’t forced to search for broken links one page at a time. Instead, it searches the web on your behalf, helping you uncover broken links within a matter of seconds.
With this backlink checker tool, you aren’t forced to search for broken incoming links one page at a time. Instead, it searches the web on your behalf, helping you uncover broken links within a matter of seconds and delivers the search results to you.


Once you have a list of broken links, it’s time to get to work. You can begin the outreach process, hoping to get in touch with the person who is responsible for swapping out the broken link for one that is even better. If things work in your favor, this link will now point to your website.
Once you have a list of broken links, it’s time to get to work building your own link popularity. You can begin the outreach process, hoping to get in touch with the person who is responsible for swapping out the broken link for one that is even better. If things work in your favor, this link will now point to your web site. In just a few steps you have improved your link building strategy.






Getting started is a simple three step process:
Getting started is a simple three step process:


Use the tool to find broken links related to your subject matter.
Use the backlink check tool to find broken links related to your subject matter.
Choose pages that you can recreate or those that have content related to what you already have on your website.
Choose pages that you can recreate or those that have content related to what you already have on your website.
Reach out to site owners, tell them about the broken link and suggest that they link to your content.
Reach out to site owners, tell them about the broken incoming link and suggest that they link to your content.
In an overall sense, Broken Link Builder does two things:
In an overall sense, Broken Link Builder does two things:


Saves you time.
Saves you time.
Helps you find link opportunities.
Helps you find opportunities to build your own link popularity.
As a marketing professional, both of these things should be important to you.
As a marketing professional, both of these things should be important to you.


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3. Linkbird
3. Linkbird


In many ways, Linkbird is a do-it-all SEO tool. While many of its features are slanted towards link building, you can also use it to:
In many ways, Linkbird is a do-it-all SEO tool. While many of its features are slanted towards link building strategy, you can also use it to:


Analyze your backlink profile
Analyze your backlink populairty and profile
Track your rankings
Track your rankings
Conduct keyword research
Conduct keyword research for search engine optimization
The one thing I really like about this tool is how you can easily integrate link building with your content marketing strategy. Since the two go hand-in-hand, this is a benefit that is not to be overlooked.
The one thing I really like about this SEO software and backlink tool is how you can easily integrate link building with your content marketing strategy and search engine optimization. Since they go hand-in-hand, this is a benefit that is not to be overlooked.


Other high level features of Linkbird include:
Other high level features of Linkbird include:


Ability to locate websites for high quality backlinks.
Ability to locate websites for high quality incoming links.
Uncover your competition’s backlinks, allowing you to chase after the same links.
Uncover your competition’s backlinks, allowing you to chase after the same links.
Integration with an email ticket system, which helps with the outreach process.
Integration with an email ticket system, which helps with the outreach process.
Last, but certainly not least, this tool has a team member collaboration feature. This is perfect for companies in which more than one person is responsible for marketing and link building. By keeping everyone on the same page, wasted time is kept to a minimum.
Last, but certainly not least, this backlink tool has a team member collaboration feature. This is perfect for companies in which more than one person is responsible for marketing and link building strategy. By keeping everyone on the same page, wasted time is kept to a minimum.


When you use Linkbird, link building and content marketing come together in perfect harmony. From an SEO perspective, this is a big deal.
When you use Linkbird, link building and content marketing come together in perfect harmony. From an SEO perspective, this is a big deal.


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4. Pitchbox
4. Pitchbox


When it comes to link prospecting and outreach, there aren’t many tools with as much power and as many features as Pitchbox.
When it comes to link prospecting and outreach, there aren’t many backlink tools with as much power and as many features as Pitchbox.


Here is how the company describes itself:
Here is how the company describes itself:


“Pitchbox automates the grunt work so you can focus on what you do best: creating real, person-to-person connections with the people you want to reach.”
“Pitchbox automates the grunt work so you can focus on what you do best: creating real, person-to-person connections with the people you want to reach.”




If you are serious about building links and taking your brand to the next level, Pitchbox is a tool that you should access regularly.
If you are serious about your link building strategy and taking your brand to the next level, Pitchbox is a backlink tool that you should access regularly.
Outreach is the name of the game, when it comes to building the highest quality links. With this tool, you can find targeted opportunities based on your search preferences. Also included is the contact information and social profiles for each prospect.
Outreach is the name of the game, when it comes to building the highest quality natural links. With this tool, you can find targeted opportunities based on your search preferences. Also included is the contact information and social profiles for each prospect.


But, Pitchbox takes things one step further, by providing an automated follow-up feature. This gives you the opportunity to stay in touch with link prospects, even when you don’t have the time to do so.
But, Pitchbox takes things one step further, by providing an automated follow-up feature. This gives you the opportunity to stay in touch with incoming link prospects, even when you don’t have the time to do so.


Finally, its Intelligent Templates ensure that your outreach stands out from the crowd. You don’t want your email to be buried. You want it to be taken seriously. Through the use of a well organized template, you can personalize each outreach.
Finally, its Intelligent Templates ensure that your outreach stands out from the crowd. You don’t want your email to be buried. You want it to be taken seriously. Through the use of a well organized template, you can personalize each outreach making it a game changer for a sophisticated building strategy.


Pitchbox provides a variety of high level features, all without bogging you down with needless details. This is a big plus for anybody looking to build links in an efficient manner.
Pitchbox provides a variety of high level features, all without bogging you down with needless details. This is a big plus for anybody looking to build links in an efficient manner.


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5. Whitespark
5. Whitespark


There is more to local SEO than meets the eye. If you are interested in ranking for local search terms, using Whitespark would be in your best interest.
There is more to local SEO than meets the eye. If you are interested in ranking for local search terms, using the SEO tool Whitespark would be in your best interest.


An example of this would be the search phrase “Pittsburgh florists.” This turns up the following in Google:
An example of this would be the search phrase “Pittsburgh florists.” This turns up the following in Google:


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This is in contrast to a general search for “florists” or a related term.
This is in contrast to a general search for “florists” or a related term.


Whitespark is built for local SEO. Here is what it can do for you:
Whitespark is built as a local SEO tool. Here is what it can do for you: